Monday, February 6, 2012

The Empathetic Civilization

http://www.ted.com/talks/lang/en/jeremy_rifkin_on_the_empathic_civilization.html

The video “The Empathetic Civilization” by Jermey Rifkin is an informative lecture that discusses empathy in everyday life. Rifkin points out firsthand characteristics that humans encounter to empathize with others. He goes on to explain that humans are able to communicate and undergo the same emotions as somebody else without actually having to experience it. Rifkin refers to this ability as the mirror neurons we all have. Mirror neurons are a form of communication. It is the ability to share the same reaction and emotions as another human or primate, without actually encountering their specific situation.  The experiment that trigged the on sight of mirror neurons was when a monkey was being observed under an mri brain scanning machine. The experimenter was testing the monkey’s neurons while it attempted to open up a nut. Just then a human came in and tried to open up the nut as well. The result was that the human’s neurons and monkey’s neurons replicated the same response. Our sense of empathy is when we try to understand someone else’s feelings. Mirror neurons are the way we empathize with others by experiencing the exact emotions as someone else.
            This video spoke to designers in an intellectual way as well. The idea of being able to build empathy by design was something that was questioned by many designers. In my opinion, I believe that empathy can be build by design. Design is a way for people to interact by expressing their feelings, expressions, thoughts, opinions etc through different mediums. All designs can give out a message, or be created to give out a message that people can relate to. Anytime you see something for the first time your mind automatically can relate it to a memory or experience that you have encountered. Through these feelings or reminisces, empathy can be built and you can share a personal or general connection to that specific item or artwork.

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